Iris City Cleaners and Laundring Company

 

About 20 years ago, we began to see a cultural shift in the view of fatherhood. Movies like Mr. Mom and Three Men and a Baby began to reveal a softer side of men and their child-rearing abilities -- and to raise the bar on fatherly expectations. But how much of it is reality?

As we salute Father's Day, we're taking a brief look at how fatherhood has changed... and hasn't changed. We've also got some tips for dads and resources galore to make the job easier.

Happy Father's Day to all the dads out there!

See you soon,

Ed and Mary Longanecker 
Iris City Cleaners and Laundering Company

Khaki Comfort Coupon!

No matter what Dad wears all week long at work, he probably has a favorite pair of khakis he slips into when he gets home. Give him our best regards on Father's Day with complimentary khaki cleaning. We'll clean and professionally finish a pair of khakis at no charge when you have $15 in regular drycleaning done. (Include first page of this e-mail with your order. Offer expires June 25, 2005. Cannot be combined with other offers.)

The Brave
New World of
Fatherhood.

Whether we like it or not, Hollywood and the media have built a perception of what the "ideal" father should be like. We compare our actual father to that standard, for better or worse. Men who are fathers today have incredible pressure placed on them to be Super Dad, just as women are expected to be Super Moms.

If you watch movies and read popular magazines today, you'd get the impression that real dads are involved in every aspect of child-rearing, sensitive, creative disciplinarians and incredible role models for their children. This sets the bar so high that many men are not willing to attempt any of it, which is a shame. Fatherhood can be a tremendous experience -- if you put the hype aside and just enjoy it.

The "New" Dad

You'd think that men had just discovered fatherhood in the last few decades, and that spending time with the kids is a radical new concept from the close of the 20th Century. In fact, the opposite is true. Prior to the Industrial Revolution, families lived primarily in rural locations, and Dad was always around the kids -- teaching them to milk cows, hunt, grow gardens of real food, and showing them how to live by example. When society shifted from a rural to an urban industrialized model, fathers became the breadwinners and began to be away from home all day. It was only then that mothers took over almost exclusive care and raising of the children.

Today, we have more leisure time, increased self-employment and telecommuting options, and often both parents work. The influential role of the father is opening up again because the childcare duties are being divided more evenly. The bonus is that men are again discovering that it's fun to be a dad, and kids benefit greatly.

"My father used to play with my brother and me in the yard. Mother would come out and say, 'You're tearing up the grass.' 'We're not raising grass,' Dad would reply. 'We're raising boys'." -- Harmon Killebrew, American baseball player.

The Wonder
and the Joy

While mothers have always had women friends to compare notes with, men have been largely on their own in learning the skills and tricks of good parenting. Men used to keep their true thoughts about fatherhood to themselves, but no more. In the internet age, there is not only plenty of camaraderie available, but great advice and realistic talk.

For Fathers... and those who know them.

Plug "fatherhood" into any search engine on the internet and you'll have far more material than you can handle. A growing percentage of it is crafted by men for men, and it's brutally honest. For instance, an article on www.dadmag.com discusses "The Top Ten Surprises of Fatherhood" -- including confusion, ambivalence, depression (yes, dads get it, too), fear, changing family dynamics, new kinds of love to learn, enforced flexibility and a total change in conversational topics. Written by a father for other fathers, the article reinforces the fact that it's normal to run the gamut in emotions as a man settles into fatherhood, and speaks volumes about the need to be real -- put aside the stereotypes and just live the experience.

Other articles can be found on baby-related websites, which used to be strictly the domain of mother-oriented material. "Five Myths of Fatherhood" is featured on www.babycenter.com, and helps expectant dads to prepare for the most moving and incredible experience of their lives -- raising a child.

If you are a father, hope to be a father, or just want to encourage a father you know, direct them to the information that can make all the difference in their experience of fatherhood this Father's Day. Here are some great resources:

      • Top Ten Surprises of Fatherhood -- from dadmag.com.
      • Five Myths of Fatherhood -- from babycenter.com.
      • Books for fathers -- from menstuff.org. Includes dozens of titles, such as...
        • Fatherhood: Insight and wisdom from Great American Fathers (historical).
        • She's had a Baby -- I'm Having a Meltdown.
        • The Stay-at-Home Dad Handbook
        • Single Father
        • Many, many more. All with live links to the publisher and the ability to purchase the books online immediately.

Father's Day shouldn't just be an "also ran" holiday that backstops Mother's Day each year. It's a time to salute and thank the men who had as much to do with bringing us in to the world as our mothers -- and who may need a little encouragement along the way. This year, celebrate Father's Day by encouraging a father you know.

Happy Father's Day!

We are enormously appreciative of the opportunity to share our weekly newsletters with you.  We feel that much of the content is valuable for anyone who purchases fine clothing and is interested in their preservations and cleaning. Click on the symbol to the left if your would like to send this and future newsletters to a friend.
Thanks a million, Ed and Mary

The Iris City Cleaners Connection is a weekly news letter dedicated to the interest of fine garment care, restoration, and conservation.  It is published in Mt Pleasant, Iowa by Iris City Cleaners and is an extension of our services described in
www.iriscitycleaners.com 

   
 

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211 W Washington St. Mount Pleasant, IA 52641-2147
phone: (319) 385-9707

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